About Us

We were specifically created to help organisations transform their operations with Generative AI.

Gen AI is a game-changer, enhancing the capabilities of every individual in an organisation with a powerful external intelligence. Combined with our expert instruction and guidance, it unlocks substantial improvements in quality and productivity.

Our services are crafted to embed five essential capabilities for the successful deployment of Gen AI within your organisation:

  • Review and fitness of latest Gen AI apps and AI models
  • Identification of Gen AI use cases inside your organisation
  • Prompt engineering to leverage the full potential of Gen AI applications
  • Gen AI training & education
  • Ongoing transformation & change management

The cornerstone of our methodology is our unique CoLabs. These are collaborative co-design sessions where we work closely with your team to configure Gen AI systems to speed project delivery and automate processes. CoLabs are designed to address specific business challenges, ensuring that your investment in Gen AI yields the highest possible returns by being tailored to meet your team’s unique needs.

Dorothi is committed to navigating the complex landscape of Gen AI platforms. We bring a wealth of knowledge and experience, identifying where and how Gen AI can be most effectively implemented in your organisation. 

Meet the Founders

Carl Gribble

Director of Prompt Engineering

Carl is an award winning marketer and customer experience consultant, with over 20 years experience leading teams in the design of campaigns, products & services from start-ups to some of Australia’s most iconic brands. Shortly after the release of ChatGPT, Carl developed a consulting framework to utilise Generative AI for knowledge automation and successfully applied the framework gaining 10x productivity gains for his clients. Today, Carl speaks internationally on topics of Generative AI specialising in prompt engineering and digital transformation. 

Priscilla Jeha

Account Director

Priscilla brings over two decades of experience in leading multi-national teams and spearheading innovative brand, marketing and digital projects both from both Australia and the UK. Demonstrating a unique blend of strategic and creative leadership, she has experience in diverse sectors like Government, Finance, Education, Travel & Tourism, FMCG and Fashion Retail. A Mum to twins, published author and keen recreational pilot, Priscilla offers a deep understanding of project delivery dynamics and AI applications.

Our Services

Gen AI Adoption Roadmap

Gen AI Corporate Training

Gen AI Powered Project Delivery

Gen AI Process Reengineering

Gen AI
Enablement Lab

Our Training Modules

Introduction to Gen AI

Gen AI for Knowledge Workers

Advanced Prompt Engineering

Take your next step

Discover how Gen AI can transform your organisation.